Rules for Conducting User Interviews
Create a quiet, stress-free environment; set a limit of six people
Have an agenda - provide it to participants ahead of time
Focus on the problem at hand; maintain control of the interview
Conduct separate interviews for users and management
Identify the decision maker
Show concern for user needs
Give everyone equal and undivided attention
Write down everything where it can be seen by participants
Encourage ‘blue sky’ thinking
Keep the pace of the interview moving
Don’t foreclose your options too soon